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DIGITAL MARKETER . FREELANCE

I'm Mariyam Aifa.
I help brands grow
with strategy that sells.

Social media, paid ads, SEO and content — planned around your numbers, not trends. Currently taking on select freelance projects.

about me

Marketing that
respects both taste
and data.

I’m a digital marketer working with founders and small teams who need someone to own growth end-to-end. My background spans agency performance marketing and in-house social, so I’m comfortable both building the strategy and shipping the work.

I care about the details most people skip: the offer, the hook, the landing page, the follow-up email. That’s usually where the growth is hiding

SERVICES

What I can do for your brand

Social Media Marketing

Platform strategy, content calendars and community growth that build a brand people actually follow.

Paid Ads (Meta & Google)

Full-funnel campaign builds, creative testing and budget scaling focused on profitable acquisition.

SEO & Content

Keyword research, on-page optimisation and content that earns rankings and compounds over time.

Email & Lifecycle

Automated welcome, nurture and win-back flows that turn one-time buyers into repeat customers.

Brand Strategy

Positioning, messaging and tone of voice so every campaign sounds unmistakably like you.

Analytics & Reporting

Clear dashboards and monthly insights, so you always know what’s working and what’s next.

MY SKILLS

canva designs 38%
content creation 60%
web design 40%
social media marketing 71%

The Future of Digital Marketing: Trends Every Marketer Should Know

Personal Branding in the Digital Era

From Scrolling to Strategy

What kind of clients do you work with?

Mostly D2C ecommerce brands, local businesses and early-stage SaaS teams who need a marketing partner rather than just an ad manager.

Project-based for one-off campaigns and audits, monthly retainer for ongoing growth work. You get a fixed scope and price before we start.

Paid campaigns usually show signal within 2-4 weeks. SEO and content compound over 3-6 months, and I set expectations for both up front.

Yes. I write the copy, build creative briefs and direct visuals, and I can collaborate with your designer or my own creators.

A discovery call, an audit of your current channels, then a written strategy with priorities, timelines and KPIs before any spend goes live.

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“I have enjoyed working with Mariam Aifa immensely. She is a brilliant and hardworking student. Her creativity, professionalism, and readiness to learn are remarkable. She always tries her level best and has improved a lot during our journey. I am extremely proud of her accomplishments and hope she succeeds in her future endeavours.”

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